Pricing IoT
The Internet of Things (IoT) revolution is taking off, and most companies are now in the process of evaluating and/or launching their IoT offerings. Often, businesses in traditional industries face a complex challenge of not knowing how to commercialize an IoT solution that is no longer just a “product.”
At Pricing Solutions, we have a proven approach of helping companies to develop and price their “connected” offer by:
- Determining customer value drivers
- Defining customer value segments
- Developing IoT packages and solutions, including the pricing metric (or unit of sale)
- Establishing a value-based price that will allow our client to meet their business goals around revenue and profit
We offer tailored solutions that help companies successfully develop and launch their IoT products.
Framework for Pricing Internet of Things
Our “The 4 Pillars” Framework for Monetizing Innovation
Our IoT Experience Across Industries
Agriculture
Automotive & Machinery
Building System Management
Electronics
Healthcare
High-Tech
Manufacturing
Medical Devices
Publishing & Education
Software
Case Study on Pricing IoT
Problem
This +30B multinational conglomerate developed a new IoT offer and needed a value pricing strategy that would maximize new technology adoption rate and financial performance.
Strategic Solution
1.Internal Interviews and Secondary Research
2.Competitive Research and Customer Insights
3.Pricing Strategy Analysis & Modelling
Results
Developed an offer & pricing framework that created pricing and solutions for low, medium & high complexity customers. Enabled broad adoption across the customer base & the evolution towards a new value proposition.
Pricing IoT Webinar
Best Practices in Monetizing the Internet of Things
The Internet of Things (IoT) revolution is changing the landscape of business, with new product innovations springing up in a wide range of industries. While IoT technology is generating huge business opportunities, it is also creating a significant challenge – how to effectively monetize IoT products and not leave money on the table?
Pricing Articles
Why Connected Technologies are Pushing Manufacturers to Value-Based Pricing Strategies
The strategy companies choose to price their products and services can be a key factor in their success or failure. How the IoT influences pricing strategy.
How to Solve a Challenge of Pricing IoT Technology?
Besides offering great opportunities to companies, innovative products also bring complex pricing challenges – how to effectively price IoT products when they are no longer just “products”?
Contact Us for an IoT Pricing Consultation
Pricing Solutions is one of the worlds’ leading pricing consultancy firms.
We are dedicated to helping clients tackle their specific pricing challenges and dramatically grow profitability.