Guac is Extra – Does Chipotle’s Price Point Make Sense?

2023-08-15T09:17:00-04:00Categories: Financial Post, Pricing Research, Pricing Value, restaurant pricing|Tags: , , , , , , , , |

Why does Chipotle charge a 200% price premium for their guacamole? We discuss pricing opportunities for the beloved burrito chain.

Bon Jovi a Rock Star and Pricing Guru?

2018-02-12T17:05:40-05:00Categories: Pricing Research|Tags: , , , , , , , |

Bon Jovi said “The only thing I like more than my wife is my money.” It’s rare that you find a rock star that likes his wife, but even more so to find one that that actually practices what they preach.

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