Pricing Strategy – The “Iceberg” of Your Business Value
Why do we call pricing strategy the “iceberg” of business value? We are talking about the highly leveraged effect that top line pricing strategy has on the bottom line of a company.
How Can Private Equity Firms Increase Their Portfolio Value Through Pricing?
Increasing the value of your private equity firm’s portfolio can be a complex endeavor. There are multiple levers to be pulled such as financing, product/service fit, human capital, etc. Yet one area of high EBITDA leverage that is consistently overlooked is pricing.