Boost Your Pricing Intelligence Effectiveness
By: Kevin McCabe, MSc, Director of Pricing Strategy 3 Ways to Quickly Apply Your Pricing IQ Being able to understand and manage your pricing from sales transaction data can be extremely overwhelming and complex. Once you get control over that, it will be a lot easier to deal with [...]
Insights from The History of Pricing and Mindfulness with Paul Hunt
Recently, Chairman of Pricing Solutions Paul Hunt, had a conversation with Mark Stiving, Ph.D. of Impact Pricing LLC. In this episode, Paul talks about how companies in a fast-paced digital environment fail to recognize what their product’s true value is. With a significant change in the market and with [...]
OP-ED: The Psychology of Premier League Pay-Per-View Pricing
Originally posted on Sports Industry Group As the Premier League makes its matches available to fans on a pay-per-view basis for £14.95 per game, Ed Heskins, Senior Pricing Consultant, Iris Pricing Solutions takes a look at the psychology behind pricing - and why the league's approach has caused consternation [...]
5 Steps to Improving your Pricing Strategy during COVID-19 : Value of 1% Gallery5 Steps to Improving your Pricing Strategy during COVID-19 : Value of 1%
Crisis Management, Customer Intimacy, Differentiation Strategies, Industry Examples, Operational Excellence, Pricing Optimization, Product Leadership, Value Disciplines
5 Steps to Improving your Pricing Strategy during COVID-19 : Value of 1%
Pricing is the single most powerful lever a company has for boosting profitability. Yet, most organizations devote much more time and effort to cost-cutting than to improving pricing. If the average company captured 1% more in price, without any change in volume and costs, profit would climb by 12.5%, [...]
Pricing Solutions integrates with Iris Worldwide
Pricing Solutions is delighted to announce the exciting launch of our integration with Iris Worldwide. In 1993, we embarked on our mission to dramatically improve our client’s profitability and market share through improved pricing. Twenty-seven years later, Pricing Solutions has grown to become one of the world’s leading global [...]
Pricing During Pandemic: Solving 3 Common Pricing Issues
COVID-19 has impacted business across most industries, causing a variety of new pricing challenges and questions. Companies are focusing on pricing now more than ever, and indeed pricing is a powerful tool that can help companies face and resolve the challenges they're experiencing. When implemented strategically, pricing can generate [...]
Why Pricers Should Act Carefully Today
While it is necessary to act quickly, careful consideration to pricing must be taken and is more important than ever. The following steps are immediate actions that you can take to protect your company’s cash flow and ensure its long-term success.
How to Build a Shock-Proof Pricing Strategy
What can businesses do to better prepare for the future and create a more resilient pricing strategy to help mitigate an adverse business environment?
Is Customer Research During Uncertain Times Reliable?
Conducting customer research during the COVID-19 crisis can be challenging. We have outlined the best practices for implementing pricing research during a crisis that still produces reliable results.
How to Navigate a Crisis & Keep Branding Intact with Pricing
How should businesses respond to a crisis? In this article, we explore price gouging and dynamic pricing strategies, and how they affect consumers' brand perception.
B2B Companies Can Navigate Times of Crisis with These Pricing Strategies
Pricing considerations are the lynchpin to the defense tactics that can help a company survive a crisis, protect cash flow and remain in the black.
Pricing Considerations For B2C Businesses During A Crisis
B2C businesses are seeking strategies to survive the coronavirus (COVID-19) crisis. We put together 5 pricing tips to help your B2C company succeed despite current economic challenges.
How to Improve Restaurant Profits with Menu Price Optimization
We’ll show you how to develop, customize and implement an effective process, starting with the foundation of your pricing.
How to Effectively Monetize IoT Technology?
While IoT technology is generating huge business opportunities, it is also creating a significant challenge – how can businesses effectively monetize Internet-of-Things products and not leave money on the table?
Leveraging Market Research & Analytics for Better Restaurant Profits
Together, restaurant market research and analytical tools can help restaurants achieve a higher return on investment (ROI) and remain competitive.
Subscription Pricing: Benefits, Metrics & Team Alignment
This article will present an overview of the best practices to follow when implementing subscription pricing.
Best Practices to Optimize Restaurant Menu Prices
Driving margin and maintaining (or growing) guest count are often seen as incompatible by restaurant operators. But there is a way where one doesn’t have to compromise margin and guest count.
Is Price Optimization Realistic in a B2B Environment?
I meet with a lot of executives in the B2B sphere who talk about wanting to achieve “price optimization.” While the term pricing optimization is bandied about quite often in the industry, the way it’s being used is problematic.
The Yin and Yang of Today’s Pricing Trends
While the shift to the digital economy is driving the popularity of both of these pricing strategies, dynamic pricing and subscription pricing are at two extremes of the pricing spectrum.
Pricing Research 101: Benefits, Methodologies & Success Stories
This article aims to provide an overview of pricing research and explain how it can be applied for long-term business growth.