Is Your Sales Force Sucking You Dry?
If your company’s sales department is in charge of pricing, that’s like putting Dracula in charge of the blood bank!
Value On the Road: 2 Lessons on Value Proposition
I stayed at a hotel this week that I had heard about, but never stayed at. I can understand why I had heard good things about this hotel. It has a distinct value proposition. There is original art throughout the hotel. It is beautiful art and engaging.