The Yin and Yang of Today’s Pricing Trends
While the shift to the digital economy is driving the popularity of both of these pricing strategies, dynamic pricing and subscription pricing are at two extremes of the pricing spectrum.
The Fight for Data – How Apps are Changing the Way Restaurants Do Business
Using the data collected from restaurant apps for pricing purposes can generate significant payback. Learn these 3 strategies on leveraging data that drive profits & improve CX.
Is Subscription Pricing Right for a B2B Business?
Subscription pricing – it’s trending across industries, slowly taking over legacy pricing models of the past 50 years. This article explores benefits, considerations and migration strategies for those B2B companies that consider moving to subscription pricing.
80/20 Companies Are Missing a Big Opportunity in Pricing
80/20 is a proven methodology for reducing complexity, which decreases costs and dramatically improves profits, but there is one area that 80/20 does not do a great job of addressing and that is pricing.
How to Develop a Winning Pricing Structure in Retail
When it comes to retail pricing structure there’s a lot of variables to take into consideration. In this article, we discuss one retail pricing structure that helps to gain back control over prices and manage pricing effectively.
How to Automate Your Pricing Infrastructure
Evidence shows that nine out of ten businesses have the wrong pricing automation system in place. This 18-page white paper demonstrates how having the right pricing automation software can maximize business profitability in the long run.
How to Price Innovative New Products
Pricing a new product is one of the most complex marketing decisions to be made. Therefore, discussions on a product pricing model should start long before you plan to enter the market, while pricing strategy should be an integral part of product development cycle.
4 Strategies to Improve Your Retail Pricing Management
Many people see pricing strictly from a financial perspective, but there’s more to a good pricing strategy than that. A sound pricing strategy ensures you’re well positioned to compete, which is why you always need to tie your price to value.
Pricing Strategy – The “Iceberg” of Your Business Value
Why do we call pricing strategy the “iceberg” of business value? We are talking about the highly leveraged effect that top line pricing strategy has on the bottom line of a company.
How Can Private Equity Firms Increase Their Portfolio Value Through Pricing?
Increasing the value of your private equity firm’s portfolio can be a complex endeavor. There are multiple levers to be pulled such as financing, product/service fit, human capital, etc. Yet one area of high EBITDA leverage that is consistently overlooked is pricing.