Black Friday & Cyber Monday Sales: Is it Worth it for UK Retailers?
To better understand how UK retailers should address Black Friday and Cyber Monday sales, we are discussing 3 common challenges and tips for avoiding them.
80/20 Companies Are Missing a Big Opportunity in Pricing
80/20 is a proven methodology for reducing complexity, which decreases costs and dramatically improves profits, but there is one area that 80/20 does not do a great job of addressing and that is pricing.
A Pricer’s Guide to Navigating Tariffs
Tariffs are a hot topic in industrial markets. To help pricing professionals grapple with some of the complexities of tariffs we’ve listed a 3-Step process to help guide your price adjustment decisions and strategy.
How Pricing Research Can Help Firms Navigate a Changing QSR Environment?
To stay on top of changes in shifting QSR environment, leverage the power of pricing research to grasp trends in customer buying behavior.
How to Price Innovative New Products
Pricing a new product is one of the most complex marketing decisions to be made. Therefore, discussions on a product pricing model should start long before you plan to enter the market, while pricing strategy should be an integral part of product development cycle.
4 Strategies to Improve Your Retail Pricing Management
Many people see pricing strictly from a financial perspective, but there’s more to a good pricing strategy than that. A sound pricing strategy ensures you’re well positioned to compete, which is why you always need to tie your price to value.
Pricing Strategy – The “Iceberg” of Your Business Value
Why do we call pricing strategy the “iceberg” of business value? We are talking about the highly leveraged effect that top line pricing strategy has on the bottom line of a company.
How Can Private Equity Firms Increase Their Portfolio Value Through Pricing?
Increasing the value of your private equity firm’s portfolio can be a complex endeavor. There are multiple levers to be pulled such as financing, product/service fit, human capital, etc. Yet one area of high EBITDA leverage that is consistently overlooked is pricing.
Top 4 Strategies to Improve Customer Retention
Last year, Apple's retention rate was at the colossal percentage of 92. While your business may not achieve the retention rate this high, even a few percentage increase will make a significant change to your profit.
How to Profit in Global Markets with Psychological Pricing
Pricing your product or service to a new geographic market may seem risky, but conducting research on psychological pricing can ease the challenge significantly.